Gamification

Are you looking for an effective way to engage your workforce? Applying the concepts that make games fun and addictive to your work place could be the solution for you.

What is Gamification?

The word simply means applying the concepts of games to your work environment. At a very basic level, this can include keeping score for business related tasks, awarding badges for certain accomplishments or creating a leader board for relevant tasks. Many sales teams have been using these concepts for generations.team_trophy_1600_clr_5702

However, effective integration of this concept into the fabric of a business culture can have transformational benefits. Why isn’t work be as addictive as a video game? Mostly because we haven’t utilized the same psychological and neurological elements that go into the creation of those games.

Advantages of Gamification

  • Employees will get more consistent feedback about their performance
  • You can reinforce important metrics or behaviors based on what you introduce into the game
  • Better alignment of company goals by creating a shared mission that crosses divisions and job titles
  • Higher employee satisfaction and productivity